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| Thursday, October 23
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8:30 AM
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Registration and Refreshments
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9:00 AM
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Forest Products Overview
This session is optional. It is designed for individuals
unfamiliar with forest industries and products.
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12:00 PM
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Lunch (provided)
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1:00 PM
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What is Marketing?
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1:30 PM
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Products
Pricing
Promotion
Distribution
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3:30 PM
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Marketing Strategy
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| Friday, October 24
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8:00 AM
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Refreshments
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8:30 AM
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Personal Selling
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11:00 AM
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Easy Market Research Methods
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12:00 PM
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Lunch (provided)
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1:00 PM
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Trends in the Industry
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2:00 PM
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Goal Setting
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3:00 PM
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Course Ends
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